WHAT IS PRODUCT MANAGEMENT ?
What are Software Product Management courses?
Software Product Management courses consist of different types of practices, techniques that utilizes various principles and processes to create better software and develop them. Students aspiring to choose Software Product Management as their career must know some facts about these courses as mentioned below :
- Software Product Management courses help you to learn the process involved from the start to finish in creating and producing software. Be it a fresher or experienced professional, a certain process in managing the production of software is crucial in order to produce better software successfully.
- It assists design, requirements, implementation and marketing to create reliable software. The courses also specify the importance and the need of software product management.
- With relevant certifications the candidates can get jobs at various software companies and have a promising career in Software Product Management.
Why study Energy Law courses?
Software Product Management courses are more complicated but also interesting and different when compared to the usual courses. Though there are not many students who know about these courses, the subjects involved are interesting and major related to the software sector. Through the Software Product Management courses one can come up with new strategies, ideas and suggestions to implement and create better software.
High Demand : From Agriculture to Automobiles all the organizations that are in need of product managers. To increase the growth of production, the IT and Non IT firms are hiring product managers and other professionals recently. Since digitalization is emerging the importance of software product management has also increased. Since the students pursuing Software Product Management courses are short in number, there is a high demand for these students.
Growth in Career : Since most of the companies have to adopt according to the Technology, the process of product development is constantly evolving. According to a survey made in 2019 the jobs with the role of product managers is observed to grow vastly. And due to the pandemic, the software product management is considered to be crucial.
Greater Opportunity : The opportunity for a product manager is equal to the need of various products in daily life. By pursuing UG and PG courses related to Software Product Management one can get truly acknowledged to improve and negotiate for the advanced and better development of software.
Pursuing the Software Product Management courses either through online or for full time is good. In both ways the candidates can gain knowledge about everything related to product management.
Who can pursue Software Product Management courses?
Students who want to become a professional in the software field can pursue Software Product Management courses. From certifications to PG level, there are various courses available in Software Product Management. The different types of Software Product Management courses and the eligibility criteria are as follows:
- Online Software Product Management courses: Candidates who have passed 10th with a minimum of 50% aggregate marks can pursue Certifications related to Software Product Management. It is better if the students have basic knowledge related to software Technology.
- Certificate Software Product Management: Candidates who have passed 10th with a minimum of 50% aggregate marks can pursue Certifications related to Software Product Management
- Diploma in Software Product Management: Candidates who have cleared +2 exams with a minimum of 50% aggregate marks can pursue Diploma courses.
- Undergraduate Software Product Management courses: Students who have passed 10+2 with a minimum of 50% aggregate marks can pursue UG courses.
- Postgraduate Software Product Management courses: Candidates who have a Under Graduation from relevant stream with a minimum of 50% aggregate marks can pursue PG level courses
Types of Software Product Management courses
There are various Energy Law courses such as Certificate in Software Product Management, Diploma in Software Product Management, UG courses in Software Product Management and PG courses in Software Product Management. Some of the top most colleges that offer courses in Software Product Management and the concerned fee and duration for the courses are as follows:
Certificate Software Product Management courses
| Course Name | Duration | Average Fees (INR) |
|---|---|---|
| Digital Product Management Micro Master’s Program by Boston University | 6 – 8 weeks | Free |
| Software Product Management | 3 months | Free |
| Product Management Online Certificate | 5 weeks | $1950 |
| Digital Product Management Modern Fundamentals University of Virginia | 4 weeks | Free |
Undergraduate Software Product Management Courses
| Course Name | Duration | Average Fees (INR) |
|---|---|---|
| Bachelor in Business Administration | 3 years | INR 50,000 to INR 2,00,000 |
| Bachelor of Science in Business Administration | 4 years | INR 15,00,000 |
| BBA in Marketing | 3 years | INR 3,00,000 to INR 6,00,000 |
Postgraduate Software Product Management Courses
| Course Name | Duration | Average Fees (INR) |
|---|---|---|
| Master of Business Administration (MBA) | 2 years | INR 50,000 to INR 2,00,000 |
| Master’s in Marketing Management | 2 years | INR 10,000 to INR 8,00,000 |
Top Online Software Product Management Courses
Besides the UG level and PG level software product management courses students can also pursue various courses related to Software Product Management online. Some of the international Universities offer online courses for the students so that they can study and gain knowledge whenever and wherever they are. There are not many online courses for Software Product Management. But there are various courses related to the software sector.
Some of the top most online software Product Management courses in the top most online websites are as follows:
Coursera
Some of the top online Software Product Management Courses offered by Coursera are tabulated below for your reference,
| Course Name | Duration | Average Fee |
|---|---|---|
| Software Product Management by University of Alberta | 6 months | Free |
| Digital Product Management by University of Virginia | 5 months | Free |
| Google Product Management by Google | 6 months | Free |
| Software Product Management Capstone | 19 hours | Free |
Udemy
Some of the top Online Software Product Management Courses offered by Udemy are as follows,
| Course Name | Duration | Average Fee |
|---|---|---|
| Product Management 101 by Todd Birzer | 5.5 hours | INR 500 |
| Become a Product Manager by Cole Mercer | 13 hours | INR 500 |
| The Complete Product Management course by Charles Du | 5.5 hours | INR 500 |
| Advanced Product Management : Vision, Strategy and Metrics | 5.5 hours | INR 500 |
edX
Tabulated below are few of the top Online courses in Software Product Management,
| Course Name | Duration | Average Fee |
|---|---|---|
| Professional Certificate in Product Management | 5 months | INR 66,606 |
| Product Management with Lean, Agile and System Design Thinking | 7 weeks | Free |
| Product Management Fundamentals | 5 weeks | Free |
Syllabus of Software Product Management courses
Software Product Management courses consist of various subjects like Product design, development, implementation, promotion, marketing and many more. The curriculum is the most important thing to observe while choosing a course.
Syllabus may differ from one college to another. But the courses related to Software Product Management include the major subjects as tabulated below,
| Business models- designing, storyboarding and wireframing | Basics of Product Management |
| Financial theories and fundamentals of business Product Portfolio Analysis | User Experience design |
| Advertising and Channel Management | Consumer Behavior |
| Elimination Strategies | Market Research |
| Customer development – Techniques to understand customers and validate demands | Strategic Brand Management |
| Testing and validation techniques and implementation | User Experience Design and Innovation |
| Product Marketing and Strategy | Pricing and Promotion |
| Communication and presentation practices | New Product Planning |
| Customization and innovation in the digital domain | – |
Top Software Product Management colleges in India
There are various Law colleges in India. Students must choose the college wisely so that they can earn a degree with good educational knowledge and practical skills required. Here are some of the top colleges that offer BBA and BBA in Marketing courses in India :
| Name of the Colleges | Course offered | Average Fees |
|---|---|---|
| NMIMS | Bachelor in Business Administration | INR 10,50,000 |
| Chandigarh University | BBA / BBM | INR 1,10,000 |
| Flame University, Pune | BBA in Marketing | INR 7,80,000 |
| ICFAI University, Dehradun | BBA in Marketing | INR 2,80,000 |
| Manipal University | BBA in Marketing | INR 2,50,000 |
| ICFAI Business School | BBA / BBM | INR 2,60,000 |
Top Software Product Management Colleges Abroad
Students wishing to pursue Software Product Management courses abroad can choose the countries such as Canada, United States of America, United Kingdom, Australia and many more. For studying across various countries Universities globally students need to clear their english proficiency test such as TOEFL, IELTS etc.
Some of the top colleges providing Software Product Management courses across various countries along with their fees are tabulated below,
| Name of the Colleges | Average Fee |
|---|---|
| University of Toronto | INR 35,10,000 |
| York University | INR 20,00,000 |
| McGill University | INR 42,50,000 |
| University of Arizona | INR 28,50,000 |
| Texas State University | INR 18,75,000 |
| Carroll University | INR 28,50,000 |
| University of Strathclyde | INR 16,00,000 |
| Kingston University | INR 11,30,000 |
| Australian National University | INR 25,40,000 |
| Monash University | INR 74,25,000 |
| University of South Australia | INR 18,40,000 |
Skills Required for Software Product Management courses
Candidates who take over the job roles of Product Managers, Associate Product manager, Technical Product Managers, Technical Product owner and many more must have to possess required soft and hard skills. To work confidently and produce the products successfully the candidates should be wise in taking decisions and stay cautious about the process involved. Some of the skills a Product Manager must have to possess are as follows :
| Communication skills | Technical knowledge |
| Research skills | Business skills |
| Analytical skills | Interpersonal skills |
| Creativity | Delegation skills |
| Marketing skills | Strategic implementation |
| Leadership skills | Confidence and passion |
| Team coordination skills | Management skills |
Steps to Start Career in Software Product Management
To excel and become a professional in a SoftwareProduct Management career, the candidates need to follow certain steps. So, with a good education background everyone can gain the technical knowledge and desired skills for the jobs.
Every part of the studies, practice and experience is important to ultimately follow a promising career in Product Management. The steps to be followed by the candidates and even professionals are as follows :
Earn a Bachelor’s degree
Choose an Undergraduate program according to the stream you are interested in. There are numerous Undergraduate programs like BA in Product Management, Bachelor’s degree in Business , BBA, Bachelor in Business Management and many more . This is where you learn about the Techniques, processes and principles required to develop a better software.
Participate in an internship program
Apart from the technical knowledge you learn from your studies you should be able to experience and practice it in real life. So join at a company as intern and learn the related work. Some organizations and firms hire students for basic projects. Know what you are good and bad at. Work experience and relevant skills can be acknowledged in this competitive world.
Earn Professional Certifications
Getting trained in particular coursework related to Product Management is always beneficial. There are many courses that teach policies, regulations and problem solving Techniques related to the software sector. These certifications are a kind of recognition for your skills, facing challenges and is the commitment to your profession.
Following these steps you can definitely improve yourself and gain all the skills required to be a professional in Product Management. It is not mandatory that you need to follow these steps. But make sure that you definitely experience all these phases in the path of your career.
Scope of Software Product Management Courses
On the completion of pursuing Software Product Management courses, the students can choose to start their career in IT, Non IT, Agriculture, Technology or automobile firms and organizations. With the evolving automated internet of things all the companies show interest in Product Management tools. Since the product management includes the process from planning and production of a product or software, all the companies require Product Managers for smooth functioning. So, there is good scope for the candidates who pursue Software Product Management courses.
Product Management guides the companies to turn their dreams into visions. In short, product management is the inner voice of all the companies. So, candidates who pursue Software Product Management courses have ample Opportunities in the software sector. At starting level, Product Managers earn up to INR 5, 00,000. With the increase in experience and the company working at, an experienced professional can earn up to INR 15,00,000.
Top Recruiters
Various companies, organizations and firms recruit the candidates in the software sector. The candidates can apply for jobs and follow the various steps for recruitment process to get placed.
Some of the top recruiters that hire candidates in the software sector for Product Management are :
| Flipkart | Myntra |
| Zynga | Dell Technologies |
| Intuit | Amazon |
| Paytm | Microsoft |
| Uber | Zoho |
| Ola | Cisco Systems |
| Swiggy | Snapdeal |
| Inmobi | Pepper Tap |
| HSBC | |
| Slack Technologies | Sales Force |
Top Recruiters Abroad
Software Product Management is crucial all over the world. So, not only in India but also abroad, there are many colleges that offer Software Product Management courses and hire the candidates. Indeed, a plethora of opportunities are available for the students abroad related to product management. Some of the top recruiters that hire candidates for Product Management in abroad are as follows :
| Accenture | |
| Johnson & Johnson | A2A |
| Apple | Vimeo |
| Yelp | Microsoft |
| Fitbit | Intercom |
Job Profiles
Software sector is constantly growing in day to day life. And the importance for Product Management is crucial irrespective of the product or software or company. With the increase in automation and digitalization the demand for Product Managers has been growing vastly.
The candidates who have pursued UG, Diploma, PG and other Software Product Management courses can apply for various jobs and have a promising career. Some of the job profiles for the candidates who study Software Product Management courses are as follows :
| Job Profile | Description |
|---|---|
| Product Manager | This job includes the responsibilities of planning and executing the development of the product or software. They need to collect the requirements, create plan, design, implement , promote and support revenue for the satisfaction of the clients. Main duty of the product manager is to meet the demands and requirements as per requested by the clients. |
| Product Owner | The role of product owners deals with creating list of items to prioritize in the overall strategy and develop the objectives of business. They need to revaluate the work done by the team. Also, their responsibilities include conducting meetings and coordinating with the team to resolve issues and produce efficient work. |
| Associate Product manager | They support the product managers in terms of work by researching and collecting the required data. Coordinating with the stake holders, customer research, developing strategic plan for projects and helping the product managers simultaneously are the duties of a associate product manager. In short, with the coordination of associate product manager and Product Manager, they need to produce effective work. |
| Technical Product Manager | Their job includes collecting the technical requirements for the product. They need to identify the needs of customers, create plan accordingly and produce better work. While product managers are responsible for the “why” and “what” work, the technical product managers are responsible for execution of the requirements. |
| Software Product Manager | They are responsible for creating a plan and executing it from the start to finish for the production of software. They coordinate with the team and guide them as to which direction by paving a clear path in the implementation of software. Entire lifecycle of the software is set under the guidance and help of the software product managers. |
| Staff Product Manager | They play a major role for communication between the companies and clients. These managers work with sales, marketing, engineering and client services to help the company coordinate better with the clients. |
| Environmental Product Manager | They work for solving environmental issues and problems by implementing and managing the environmental management systems. As an Environmental Product Manager one must have to implement environment standards and requirements, increase the energy efficiency, sustainable materials, promote the usage of safer materials and design for environment. |
| Portfolio Product Manager | Based on the costs and revenues the managers compare development projects to implement better strategic plans and find better Resources. Unlike the product managers, they focus on meeting the demands of users by researching what other requirements the company might need. |
Average Salary
Depending on the organization and the type of job profile salaries are paid for the candidates. Also experience is one of the key majors while considering employees.
On an average salaries offered to the employees working in software sector for Product Management are as follows:
| Job Profile | Average Salary |
|---|---|
| Product Manager | INR 5,00,000 |
| Product Owner | INR 7,00,000 |
| Associate Product Manager | INR 8,00,000 |
| Technical Product Manager | INR 8,50,000 |
| Software Product Manager | INR 10,00,000 |
| Staff Product Manager | INR 6,00,000 |
| Environmental Product Manager | INR 6,50,000 |
| Portfolio Product Manager | INR 7,00,000 |






